diff --git a/lib/active_model/serializer/adapter.rb b/lib/active_model/serializer/adapter.rb
index 35f35686..6b5686b5 100644
--- a/lib/active_model/serializer/adapter.rb
+++ b/lib/active_model/serializer/adapter.rb
@@ -38,12 +38,16 @@ module ActiveModel
 
         # Adds an adapter 'klass' with 'name' to the 'adapter_map'
         # Names are stringified and underscored
-        # @param [Symbol, String] name of the registered adapter
-        # @param [Class] klass - adapter class itself
+        # @param name [Symbol, String, Class] name of the registered adapter
+        # @param klass [Class] adapter class itself, optional if name is the class
         # @example
         #     AMS::Adapter.register(:my_adapter, MyAdapter)
-        def register(name, klass)
-          adapter_map.update(name.to_s.underscore => klass)
+        # @note The registered name strips out 'ActiveModel::Serializer::Adapter::'
+        #   so that registering 'ActiveModel::Serializer::Adapter::Json' and
+        #   'Json' will both register as 'json'.
+        def register(name, klass = name)
+          name = name.to_s.gsub(/\AActiveModel::Serializer::Adapter::/, ''.freeze)
+          adapter_map.update(name.underscore => klass)
           self
         end
 
@@ -78,7 +82,7 @@ module ActiveModel
 
       # Automatically register adapters when subclassing
       def self.inherited(subclass)
-        ActiveModel::Serializer::Adapter.register(subclass.to_s.demodulize, subclass)
+        ActiveModel::Serializer::Adapter.register(subclass)
       end
 
       attr_reader :serializer, :instance_options
diff --git a/test/serializers/adapter_for_test.rb b/test/serializers/adapter_for_test.rb
index 5bab05ae..ae7c95bb 100644
--- a/test/serializers/adapter_for_test.rb
+++ b/test/serializers/adapter_for_test.rb
@@ -138,14 +138,14 @@ module ActiveModel
         Object.send(:remove_const, :MyAdapter)
       end
 
-      def test_inherited_adapter_hooks_register_demodulized_adapter
+      def test_inherited_adapter_hooks_register_namespaced_adapter
         Object.const_set(:MyNamespace, Module.new)
         MyNamespace.const_set(:MyAdapter, Class.new)
         my_adapter = MyNamespace::MyAdapter
         ActiveModel::Serializer::Adapter.inherited(my_adapter)
-        assert_equal ActiveModel::Serializer::Adapter.lookup(:my_adapter), my_adapter
+        assert_equal ActiveModel::Serializer::Adapter.lookup(:'my_namespace/my_adapter'), my_adapter
       ensure
-        ActiveModel::Serializer::Adapter.adapter_map.delete('my_adapter'.freeze)
+        ActiveModel::Serializer::Adapter.adapter_map.delete('my_namespace/my_adapter'.freeze)
         MyNamespace.send(:remove_const, :MyAdapter)
         Object.send(:remove_const, :MyNamespace)
       end